Elkhorn Commercial Market Analysis

Located in Elkhorn, Wisconsin, this commercial market analysis identified real gaps in the city's downtown retail and commercial base — and the opportunities to close them.

Elkhorn Commercial Market Analysis exterior

— Quick facts

Project overview

  • A detailed retail and commercial market analysis gave the City of Elkhorn a clear, data-driven read on its downtown business community.
  • The analysis centered specifically on downtown business retention and recruitment — what to keep, and where to grow.

— The story

Understanding the gaps

The City of Elkhorn needed a clear-eyed read on its retail and commercial market to improve downtown sustainability. Redevelopment Resources conducted a detailed market analysis identifying where the city's commercial base had real gaps — and where the opportunity actually was.

Putting the data to work

The analysis gave city leadership the insight and recommendations to act on: what businesses to retain, where to recruit, and how to grow across sectors. As former Mayor Brian Olson put it, the city is now “better equipped to meet existing business needs and attract new business.”

— Testimonials

Thoughts on the project

“The team at Redevelopment Resources conducted an in-depth market analysis on our city and provided us with valuable insights and recommendations to put the data to work. We are now better equipped to meet existing business needs and attract new business to our community.”

Brian Olson

Elkhorn Market Analysis — former Mayor, City of Elkhorn, WI, Elkhorn, WI

— Learn more

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Historic downtown Main Street with shops, parked cars, and string lights

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